Amazon's Search Inside! for publishers and authors
Search Inside!TM is a revolutionary way for publishers/authors to merchandise their titles on Amazon. When amazon's customers search for books on their web site, customers get their search results by using the actual words from inside participating books not just the author, title, and keywords supplied by the publisher, this returns the best possible selection of books in their search results. Customers can even view sample book pages to help them confirm that the title is just right for them.